Privacy and Cookie Policy

Privacy Policy

Pepper Tree London is dedicated to protecting the privacy and safety of your data. We want to be completely transparent about how we use it. This policy explains what data we collect about you and how we use, share and manage your information.



We collect your data in several ways, including when you choose to share it with us and when you shop on our online channels. Below explain what we collect, how we collect it and why.


Your email or phone number

How we obtain your email or phone number

Why we collect and how we use this info

When you shop at an Pepper Tree London store, we may ask for your email or phone number to contact you about your purchase.

If you agree, we may use it to contact you about your purchase (e.g. to send you an e-receipt).

When you shop on our website or call our contact centre to make a purchase, we ask you for your contact info.

We need your contact info to give you updates about your order (e.g. to confirm your order, give you delivery updates etc).

You may choose to receive marketing messages from us

If you choose to receive marketing from us, we use your data to send you information from Pepper Tree London.


You can choose to cancel it anytime you want. But remember, we will miss you.


Other info about you, such as your name, address, and payment details

How we obtain other info about you

Why we collect and how we use this info

When you buy items from our website or contact centre we ask for your name, address, payment details, and contact info.

We need this info to:

• Process your order

• Deliver goods and services to you

• Process payments

• Communicate with you about the status of your order

When you make an account, we ask for your birth date, identified gender, and we may ask you for other info.

We use these details to give you birthday surprises and personalize your Pepper Tree London experience so you can easily find what you are most interested in.

When you contact us with a comment, question, or complaint, we’ll ask for information that identifies you.

We need this to promptly respond to you.


We may also use your feedback anonymously to improve our products and services.

If you post to our digital channels (such as reviews or pictures) we get the info you post.

We use your feedback to improve your experience on our channels and to improve our products and services.



Technical info, like your IP address, browser, etc.

How we obtain technical info

Why we obtain and how we use this info

When you visit our website, we collect technical information such as:

• IP address

• Your browser type

• Your operating system

• How you browse or use our website or app

We need this info to protect your data and our site.


We also use it to improve to improve your experience and to improve our products and services.


We also use ‘cookies’ and similar tech to collect data about the pages you access or visit.

• For more about ‘cookies’ and how we use them (including for web-analysis purposes), please see our ‘cookie’ policy.



The privacy and security of your data is important to us. We use digital and physical security and process controls to protect your data. We encrypt and anonymize data where we can and when it makes sense to.

We need your help to keep your data safe! When you make an account, we ask you to pick a password. If you give a friend your password, it is much harder for us to keep your data safe. You should not use the same password across sites. That makes your data much less safe, and it’s very hard for us to protect you from someone else’s breach.

Pepper Tree London will never ask you for your password, so if you receive anything suspicious from someone pretending to be us, don’t be tricked into giving them your data.


We need your data to fulfill our contracts with you, provide you great products and excellent service and comply with certain laws. We plan to keep your data until we no longer have a relationship with you or for as long as it is required by contract or law.


We do not want to collect any data from people under the age of 16. If we learn that we collected any such data, we will delete it.


Our goal is to serve you. We know you want to control your data and you have the right to do so. We serve customers all over the world which means data privacy laws can differ in certain countries. Here is a list of the rights you have in the European Union:
• You can ask us to correct your data or to delete some of it
• You can ask for a copy of your data or info about what we collect, why and who we share it with
• You can ask us to transfer data you gave us to other companies
• You can ask us to stop using some data
• You can ask us to stop sending you marketing
• You can make a complaint to a local data protection authority

Pepper Tree London will defend your rights and work with you to make sure you feel that your data is protected. If you have any questions regarding your rights, please Contact Us.

To keep you safe, we will need to verify your identity before we can assist you with these rights.


We may update this Policy from time to time. We’ll post the new policy here. This Policy was last updated on 8 October 2020.


We are working hard to protect your data. We can help you with questions about this Policy or your data. If you want to contact us, you can do so by email here. You can also mail us at: Pepper Tree London, Unit 1, 253 Portobello Rd, Greater, Notting Hill, London W11 1LR.

If you don’t want us to send you marketing emails anymore, you can unsubscribe it anytime you want.

PEPPER TREE VINTAGE LTD., a company registered in England and Wales (company number: 12101193) and trading as Our registered address is Unit 1, 253 Portobello Rd, Greater, Notting Hill, London W11 1LR. For any customer services queries, please email our Customer Services team using the free text form available at


What are Cookies?

A cookie is a small data file stored by your web browser on your computer. It allows us to recognise your computer by associating the identification numbers in the cookie with other customer information you have provided to us.That customer information is stored on our secured database. We use cookies to keep track of what you have in your basket and to remember you when you return to our site. They can also tell us which website you came to us from.

Types of Cookies we use:
There are two main types of cookie that may be used during your visit to a Pepper Tree London website: persistent cookies, and session cookies.

Persistent Cookies
When you first visit the Pepper Tree London site, you see it in a default form. Persistent cookies remember your preferences and behaviour and help us to personalise your shopping. So, if the last time you visited, you decided that you wanted to shop the UK site in English and see prices in £s, that's what we'll show you. Persistent cookies remain on your browser until they expire automatically after a set time period, unless you delete them yourself.

Session Cookies
When you visit our site, a "session" cookie will remember you and your preferences in temporary memory. They will not collect and store information or personally identify you. Session cookies are deleted when you close your browser. Without session cookies, the site would forget which items you placed in your shopping bag and you wouldn't be able to buy anything.

Specific types of cookies we use and why we use them:



Why is it needed?



Holds transaction information and passes information securely. This cookie is deleted when you close your browser



Remembers your location in the checkout process, what's in your Shopping Bag, which currency you want to pay in, your delivery options choice and any other decisions you make in checkout. This cookie is deleted when you close your browser



Remembers if you are logged in or logged out. This cookie expires automatically after a set time period

Country and Language


Your preferred language



Third party cookies

Pepper Tree London partners with third party companies for marketing and advertising purposes. These cookies allow us to make more informed decisions about what our customers want from us. Third party companies may employ a mixture of both session and persistent cookies. Any information that they collect is anonymous.

Third party cookies include:

  • Facebook
  • Instagram
  • YouTube
  • Pinterest
  • Affiliate network
  • Google


Google Analytics

Google Analytics use cookies which enable Pepper Tree London to recognise your browser and collect data based on user activity on the site. This includes information such as the number of visits to the site, the quantity of orders placed and number of pages visited. This data helps us make improvements to our site in order to provide you with a better service.

Disabling and deleting cookies

If you disable cookies on the Pepper Tree London site, essential parts of the site may not work. Instructions for disabling and deleting cookies can usually be found in the browser 'Help' menu.